๐ ๐๐ง๐ฏ๐๐ฌ๐ญ๐จ๐ซ๐ฌ, ๐๐ก๐๐ซ๐’๐ฌ ๐๐จ๐ฎ๐ซ ๐๐จ๐ข๐๐? ๐
Last year, we presented illuminating insights from our study “๐๐ฎ๐ฌ๐ญ๐๐ข๐ง๐๐๐ข๐ฅ๐ข๐ญ๐ฒ ๐ข๐ง ๐๐ข๐จ๐ญ๐๐๐ก๐ง๐จ๐ฅ๐จ๐ ๐ฒ”, where we engaged leaders of German biotech companies – with great response! Company representatives eagerly participated, and the results of the study indicated a genuine interest and commitment to lead the biotechnology industry into a sustainable future.
Fast forward to today, and we find ourselves at a crucial juncture.
Four weeks ago, we launched ๐จ๐ฎ๐ซ ๐ฌ๐ฎ๐ซ๐ฏ๐๐ฒ ๐ญ๐๐ข๐ฅ๐จ๐ซ๐๐ ๐ฌ๐ฉ๐๐๐ข๐๐ข๐๐๐ฅ๐ฅ๐ฒ ๐๐จ๐ซ ๐ญ๐ก๐ ๐ข๐ง๐ฏ๐๐ฌ๐ญ๐ฆ๐๐ง๐ญ ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ. We aimed to gain your valuable perspectives on sustainability within the Life Sciences industry. Yet, the response so far has been dishearteningly low. Why the lack of enthusiasm? Is sustainability, for some, playing second fiddle to profit?
We understand the bottom line is crucial, but can’t we strike a balance? Our last study highlighted a path to sustainable profitability where ๐๐ญ๐ก๐ข๐๐๐ฅ ๐ฉ๐ซ๐๐๐ญ๐ข๐๐๐ฌ ๐๐ง๐ ๐๐ข๐ง๐๐ง๐๐ข๐๐ฅ ๐ฌ๐ฎ๐๐๐๐ฌ๐ฌ ๐๐๐ง ๐ ๐จ ๐ก๐๐ง๐ ๐ข๐ง ๐ก๐๐ง๐.
Yes, the initial conclusion might appear discouraging, prompting questions about the priorities within our community. Nevertheless, we are unwilling to view this as the ultimate judgment. We maintain our faith in the potential of shared insights, which can contribute positively to the transformation of our industry.
For those of you who have not yet participated, ๐ฒ๐จ๐ฎ๐ซ ๐จ๐ฉ๐ข๐ง๐ข๐จ๐ง ๐๐๐ง ๐ฉ๐ซ๐จ๐๐จ๐ฎ๐ง๐๐ฅ๐ฒ ๐ฌ๐ก๐๐ฉ๐ ๐ญ๐ก๐ข๐ฌ ๐ซ๐๐ฉ๐จ๐ซ๐ญ. We implore you to make your voice heard, ensuring a representative and comprehensive understanding of the status quo and potential future developments in life sciences sustainability.
We firmly believe that profitability and sustainability can coexist in harmony. Do you?
๐๐จ๐ข๐ง ๐จ๐ฎ๐ซ ๐ฌ๐ญ๐ฎ๐๐ฒ ๐๐ง๐ ๐ข๐ง๐ฏ๐๐ฌ๐ญ ๐ข๐ง ๐๐ก๐๐ง๐ ๐! ๐ฑ๐ผ
๐โจ #SustainabilityMatters #InvestInChange #LifeSciencesFuture ๐โจ